Grow With Us - Search Marketing Careers at @WSP
We are always on the lookout for talented, experienced, and client-centric people to join our team. Please e-mail resumes and letters of interest for any openings to:
careers@websitepublicity.com
No phone calls please
CURRENT OPENINGS
Search Engine Marketing Specialist
Job Description:
The SEM specialist will be responsible for assisting in planning, implementing, analyzing, and managing paid search engine marketing campaigns. The appropriate individual will be familiar with how paid listings operate at Google AdWords, Yahoo, MSN and similar bid for position outlets. He/She will manage daily activities of a number of accounts, generate weekly reports, analyze important metrics, and plan strategies for continuing accounts. The SEM Specialist will also be responsible for assisting with keyword research, setting up and verifying tracking, and improving current systems for future expansion. This position requires exceptional attention to detail and analytical skills in order to manage and optimize multiple accounts, and good communication abilities to convey performance and strategy directly to clients.
Duties include:
- Perform analysis and optimize campaign to achieve client goals
- Maintain daily bids and positions to maximize ROI while preserving budgets
- Create reports for clients and provide updates on program status/progress
- Stay abreast of policies, news, and strategies for optimizing paid campaigns
- Communicate directly to clients and develop strategies based on their objectives
Necessary Experience:
- Highly organized and methodical work habits
- Strong communicator and team participant
- Hands on exposure to direct marketing, search marketing, or other direct response channels
- Excellent MS Excel and MS Access skills, including query building, chart generation, and pivot tables
- Understanding of tracking methods and implementation
- Familiarity with website traffic analytics
- Making modifications to large amounts of data in Excel/Access in bulk
- Also beneficial: SQL, dynamic web site, understanding of JavaScript
Search Engine Marketing Trainee
Job Description:
Full time entry-level position. Bachelor's Degree in Business or Marketing or with relevant experience.
Duties include:
Necessary Experience:
- Proficiency in Excel and Access a plus.
Salary & Benefits:
Salary is dependent on experience and expertise. Benefits include paid vacations, holidays, sick days, health care and retirement programs. Opportunity for advancement.
Our location is also a benefit. Peterborough is the quintessential New England village that was the inspiration for Thornton Wilder's Our Town. Our office windows overlook Main Street and a lunchtime walk can take you to three different parks on the river, several public gardens, art galleries, gourmet restaurants and Harlow's Pub. Or maybe that's for after work. In the Monadnock Mountain area, Peterborough offers country living with a great school system, several private schools including the Well School and Waldorf schools, town beaches and rec park, mountain hiking and biking, skiing - and we're only 90 minutes from ocean beaches and Boston.
It is the policy of @Website Publicity to assure equal and fair treatment for applicants without regard to race, color, sex, religion, age, disability, marital status, national origin, or veteran's status. @Website Publicity is an Equal Opportunity Employer.
